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4 Chinese New Year POSM Ideas That Help Bring Your Brand To Life

The great news about point-of-sale materials (POSM) set up during Chinese New Year is that they almost always come in eye-catching colors of red, gold, and all shades in between. With that palette on hand, many brands have their own ways of showing up during festive seasons. And POSM displays are the perfect means to express who they are as…

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