How to Grab Attention with Cheeky and Funny POSM Display Ideas

Point-of-sale material (POSM) displays are one of the most important aspects of retail marketing. Whether you’re trying to encourage impulse spending, promote your best deals or just get the customer’s attention to create brand awareness, POSM displays can be as versatile as our imaginations allow them to be.  But with so many displays in grocery stores and other retail spaces,…

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